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Copywriter

Insify

Insify

Marketing & Communications
Amsterdam, Netherlands
Posted on Jan 22, 2026
About Insify
At Insify, we’re reinventing business insurance for the people who actually need it: entrepreneurs. Fast, simple, and fair.
We’re a fast-growing European Series B insurtech making it easier than ever for freelancers and SMEs to get covered. No paperwork. No endless calls. Just smart, digital insurance that fits the way entrepreneurs work.
Our team knows how to build and scale successful companies, from HelloFresh and Bloomon to SumUp, and we’ve raised over €25M from top investors like Accel, Frontline Ventures, Visionaries Club, and Nico Rosberg.
We started in the Netherlands, expanded to France and Germany, and we’re just getting started. The next chapter of insurance is being written right here, and we’re looking for people who want to build it with us.
How we work
At Insify, we’re building more than just an insurance company—we’re creating a culture that’s bold, caring, and built to make a real difference. Everything we do is driven by our core values: grit, impact, care, and entrepreneurship.
We show up with passion and perseverance. We solve real problems and put people first—especially our customers. And we’re always looking for smarter, faster, more human ways to do things.
That’s also why we’ve chosen a pro-office approach. We believe that working together, face to face, sparks creativity, builds stronger teams, and helps us learn faster—especially for new joiners. From spontaneous brainstorms to shared lunches, being in the same space makes the magic happen.
Joining Insify means being part of a team that truly backs each other and the entrepreneurs we serve. If you’re ready to grow, innovate, and help reshape the insurance industry from the inside out—we’d love to meet you.
Growth Team
We’re the team that makes sure the world knows who we are and why that matters. From performance marketing to brand storytelling, CRM to standout design, we take care of every part of the customer journey. We work across channels like Meta, TikTok, Google, TV, and more to reach people in the right way, at the right time. Our crew includes visual designers, regional marketing managers, a VP of Growth, copywriters, and media specialists; all working together to build a brand that connects.
What you'll be doing
As our Copywriter Netherlands, you are the mastermind behind the consumer-facing content in the Netherlands.
Ranging from an interesting blog article and beating competitors at SEO, to an informative e-book or a catchy social post, you are a copywriter who can do it all! You can communicate a holistic story across a multitude of channels like no other.
As our Copywriter Netherlands, you are responsible for the creation of content that will make our customers - freelancers and small entrepreneurs - enthusiastic. This varies from content about insurance, to how to set up your own business, how to calculate your hourly rate, and interviews with fellow entrepreneurs. It's up to you to help us make Insify the (insurance) brand for entrepreneurs!
In particular, you will by assisting us in writing, copyediting, and proofreading marketing assets such as emails, SEO content, blog, and social media assets.
Along the way, you’ll receive plenty of support, coaching, and opportunities for growth to make you the best copywriter you can possibly be, and develop into a content manager that will shape our content and communication strategy.

A day in the life of Insify's Copywriter

  • Support Insify's content strategy and execution in the Netherlands!
  • Work on multiple copy formats, ranging from social ads, landing pages, emails, and even TV ads and video scripts
  • Become an expert of our insurance product and translate their benefits to our customers
  • Own copy creation across all customer touchpoints, from seeing an ad to getting insured
  • Support our CRM communication strategy from lifecycle to retention flows
  • Support UX copywriting and landing page creation
  • Optimize our SEO, SEA and social copy in collaboration with our growth marketers

What you'll need

  • You have 4+ years of experience in a similar role, preferably in fintech industries
  • You’re native Dutch speaking
  • You have excellent communication and writing skills
  • You have the ability to think creatively in new and unconventional ways
  • You have strong communication and storytelling skills (a passion to tell stories that change the way people think about insurance)
  • You are highly organized to make progress on all fronts

What to expect

  • Unparalleled opportunities for (professional) growth - this will be the ride of a lifetime
  • A high degree of autonomy and ownership of your work
  • Apply your skills and talents to disrupt one of the biggest global industries in Europe
  • Work with a small group of very experienced and dedicated entrepreneurs
  • Work in a start-up environment, yet in cooperation with the largest reinsurer in the world
  • Permanent full-time position, competitive salary
  • Hybrid culture (at least 3 days per week in the office), with a hip Amsterdam office/ co-working space
  • International vibe (English speaking company)
What we offer
Competitive compensation - we want to attract and retain the best so we are offering a compensation package that aligns with that.
Pension plan - participation to Insify’s Pension Plan, with 6% employer contribution.
Travel reimbursement - we help travelers with their commute.
Hybrid - Possibility to work from home two times a week.
25 holidays days per year - (+ extra day on Christmas eve if it’s a weekday!)
Subscription to Alleo - 50 EUR (net) monthly (cumulable) budget to spend on what you like - anything from gym memberships to UberEats!
Company events - Monthly team drinks, quarterly offsites, lunch and learns, parties, merch and FUN!
Company Macbook - get the best laptop to get your job done in no time!
Quickly develop your career - there’s no better place to develop. We are growing and you can grow with us! Inhouse leadership programs and coaching
High degree of autonomy - it’s time to ACTUALLY make an impact!