PPC Campaign Manager
sweet
About Sweet Security
Sweet Security is a hyper-growth cloud security startup built on innovation, collaboration, and a shared DNA of excellence. In a world where cloud environments evolve faster than ever, Sweet delivers a groundbreaking Cloud Runtime CNAPP and AI Security capabilities that empowers organizations to detect and stop runtime threats in real time.
We’re transforming how companies protect their cloud environments by combining deep engineering expertise with a fast-moving, team-oriented culture where everyone contributes and everyone wins. Backed by $120M in funding from leading investors - Evolution, Glilot, Greylock, Zscaler, Key1 Capital, and CyberArk, Sweet Security is rapidly expanding as we build the next generation of runtime cloud protection and empower talented people to make a real impact from day one.
Job Description
As a PPC Campaign Manager at Sweet Security, you will manage and optimize our paid acquisition campaigns across Google Ads, LinkedIn, and retargeting platforms. You will be responsible for executing, monitoring, and improving campaign performance to drive efficient lead generation in a B2B cloud security environment.
Job Responsibilities
- Manage and optimize paid campaigns across various PPC platforms, including Google Ads, LinkedIn Ads, and retargeting platforms
- Execute campaigns end-to-end: technical events and measurement setup, targeting, bidding, and optimization
- Monitor campaign performance and continuously improve KPIs such as CTR, CPC, CPV, and conversions
- Analyze campaign data and provide actionable insights
- Conduct A/B testing across ads, audiences, and messaging
- Collaborate with Marketing and Design teams to improve ad creatives
- Ensure proper tracking and campaign setup using Google Tag Manager
- Manage campaign tracking via Hubspot, Salesforce, and GA4
Job Requirements
- 4+ years of hands-on experience managing PPC campaigns (Google & LinkedIn)
- Strong knowledge of campaign setup, targeting, and optimization
- Experience with retargeting platforms
- Data-driven mindset with the ability to analyze and optimize campaigns
- Experience in B2B SaaS
- Experience in cybersecurity or cloud security - a strong advantage
Sweet Security is an equal opportunity employer and is proud to be part of a diverse, multicultural world. We are committed to fostering an inclusive workplace where every employee has equal opportunities to grow and succeed. We believe that diversity is a key driver of success, and we encourage curiosity, innovation, and the integration of diverse talents across our global teams. All candidates are considered based on their qualifications, experience, and professional fit. We are committed to providing equal opportunities regardless of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, disability, veteran status, or any other characteristic protected by law.
At Sweet Security, we see diversity and inclusion as core values, and we actively work to foster a respectful, equitable, and empowering environment for all our employees, customers, and partners.